Australian gambling statistics in 2025
Australia traditionally occupies one of the leading places in the world in terms of per capita spending on gambling. Despite tighter regulation, interest in slots, betting and casinos continues unabated. In this article, we look at key data and trends in gambling in the country for 2025.
General data
Industry turnover (2024/2025): about AUD 25 billion
Average spend per adult per year: 1,260 AUD
Online gambling share: ~ 39% of the total market
Most popular formats:
Online segment growth
Online gambling is growing steadily in Australia:
The pandemic has become a turning point, but even after the restrictions were lifted, the habit of playing online remained.
Player demographics
Age:
Gender:
Typical interests:
Facts and trends
In 2025, more than 70% of players use bonuses (welcome, freespins, cashback)
Average game session - 9-14 minutes
About 28% of all bets are made from mobile apps
High RTP slot players spend in 1. 5 times more time per session
Most active regions: New South Wales, Victoria and Queensland
Responsible play and regulation
Australia is one of the few countries where players can exclude themselves from online casinos.
In 2024, there were more than 250,000 cases of self-control tools.
Casinos are required to offer:
Conclusion
The Australian gambling market continues to actively develop, especially in the online segment. The growing popularity of slots, mobile platforms and loyalty programs is confirmed by both numbers and player behavior.
At the same time, government agencies and operators are increasingly focusing on responsibility and risk control, which forms a more mature and safe ecosystem of gambling entertainment.
General data
Industry turnover (2024/2025): about AUD 25 billion
Average spend per adult per year: 1,260 AUD
Online gambling share: ~ 39% of the total market
Most popular formats:
- Poker Machines (Pokies)
- Online slots
- Sports betting
- Live Casino
- Lotteries
Online segment growth
Online gambling is growing steadily in Australia:
- + 14% growth in online casinos compared to 2023
- ~ 3 million players use mobile betting devices
- Most of the online traffic is from Android platforms (61%), then iOS (34%) and desktops (5%)
The pandemic has become a turning point, but even after the restrictions were lifted, the habit of playing online remained.
Player demographics
Age:
- 18–24: 15%
- 25–39: 38%
- 40–59: 31%
- 60+: 16%
Gender:
- Men - 62%
- Women - 38%
Typical interests:
- Youth: crash games, slots with bonuses
- Middle Age: Sports Betting, Live Casino
- Older generation: Pokies and bingo
Facts and trends
In 2025, more than 70% of players use bonuses (welcome, freespins, cashback)
Average game session - 9-14 minutes
About 28% of all bets are made from mobile apps
High RTP slot players spend in 1. 5 times more time per session
Most active regions: New South Wales, Victoria and Queensland
Responsible play and regulation
Australia is one of the few countries where players can exclude themselves from online casinos.
In 2024, there were more than 250,000 cases of self-control tools.
Casinos are required to offer:
- Deposit limits
- Time reminders
- Self-locking buttons
Conclusion
The Australian gambling market continues to actively develop, especially in the online segment. The growing popularity of slots, mobile platforms and loyalty programs is confirmed by both numbers and player behavior.
At the same time, government agencies and operators are increasingly focusing on responsibility and risk control, which forms a more mature and safe ecosystem of gambling entertainment.
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