Android vs. iOS: what they prefer to play

Overall Market Picture

Mobile gambling in Australia continues to grow in 2025, with platform choice playing a key role. According to statistics, about 72% of users use Android, and 28% use iOS. However, the share of iOS remains stable due to audience loyalty, a higher average cost of devices and active involvement in premium products.

Reasons for Android dominance

1. Availability and variety of devices. Android smartphones are available in all price points, making them the choice for the mainstream player.
2. Software flexibility. Many casinos release applications specifically for Android, including beta versions with advanced functionality.
3. Integration with alternative payment methods. Android adapts faster to crypto payments and local systems.
4. Broad geography. The brands Samsung, Oppo, Xiaomi are widespread in the Australian market, which gives Android an obvious advantage.

Strengths of iOS

1. Stability and performance. iPhone games run more smoothly, especially high-graphics slots.
2. Loyal audience. iPhone owners are more likely to choose premium casino apps and place larger bets.
3. Focus on security. The App Store filters software harder, which creates additional trust in applications.
4. Integration with Apple Pay. Quick deposits and withdrawals attract players who appreciate the simplicity of financial transactions.

Differences in player behavior

Android users are more likely to choose slots with bonus features and tournament mechanics. Their game sessions are shorter but more frequent.
iOS users are prone to long sessions and stable play, focusing on graphics and exclusive slots.

Influence of technical factors

Android wins in terms of the number of supported devices, but suffers from fragmentation - not all slots work equally correctly on different models.
iOS is limited to the lineup, but thanks to a unified system, it provides a better user experience.

Financial aspect

According to casino operators, the average check of an iOS user is 25-30% higher than that of Android owners. However, the total volume of bets is higher for Android due to the mass character.

Conclusion

In 2025, Australia is dominated by Android due to availability and a wide selection of devices. However, iOS retains the image of a premium gambling platform with a higher average check and increased player engagement. For casino operators, the optimal strategy remains the development of applications for both platforms, but taking into account the specifics of the behavior of each audience.